Holistic Approaches to Development free essay sample

My focus with this assignment will be on education as a whole and to demonstrate a knowledge of key legislation in respect of curricula and initiatives within the widening childrens education work-force. I will do this through relevant reading and understanding gained from personal experience, demonstrating a comprehension of the holistic nature of learning and how it is developed through age-appropriate activities. I intend to show an understanding of the types, role and functions of play. I will relate them to theoretical and practical models of play and learning practised at my setting, where the Primary Years Programme is implemented. The Primary Year Programme (PYP) takes a holistic approach in developing the complete child. Practitioners endeavour to deliver a curriculum that is relevant and meaningful to the child. Piaget suggests the principal goal of education is to create people who are capable of original thought and of being creative and not simply repeating what previous generations have done. We will write a custom essay sample on Holistic Approaches to Development or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The PYP is a Primary Curriculum recognised world-wide and the PYP for Early Childhood synthesizes insights of educational research pioneers such as Maria Montessori and Rudolf Steiner who maintained that education should be understood as the art of cultivating the moral, emotional, physical, psychological and spiritual dimensions of the developing child (J,1013). Play is child-centred activity that engages young children and promotes learning. Play is the means by which children make sense of the world and is an effective method of teaching young children. Play is a context for learning through which children organise and understand their social worlds as they actively engage with people, objects and representations. An holistic approach to education focuses on the whole child with care and education being of equal importance; and is known as a combined holistic approach. Montessori and Steiner are among the most important of the many education theorists who have influenced the way children are educated today. Learning through play is one of the key principles that they and other education theorists advocated. All children have the right to be in a safe and welcoming environment. Keeping children safe is of course a non-negotiable element of any early years framework (Tickell, 2011. ) In the United Kingdom there is a wide range of legislation enacted specifically with the aim of protecting children and their families. The safeguarding and welfare requirements are given legal force by The Early Years Foundation Stage (Welfare Requirements) Regulations. EYFS is the legal framework for the welfare and safeguarding of all young children from birth through to the end of the reception years in all types of early years education provision. Learning Outcome 1 -You will need to produce clear evidence of your knowledge and understanding of key, recent legislation current initiatives pertinent to your setting practice. You can demonstrate this by discussing what is encompassed within the initiatives currently informing practice and identifying the various curricula available to parents, children and settings e. g. National Curriculum, The Early Years Foundation Stage, Steiner Approach, Montessori etc. Higher grades will be awarded if you can demonstrate a critical awareness of the importance of the key legislation current initiatives pertinent to your chosen age range within the setting Learning Outcome 2 You should show that you understand the nature and meaning of a holistic approach to learning and development, whilst recognising the need to provide strategies for incorporating a range of holistic age related curriculum-based learning activities, which help promote development through play and. You should also identify specific aspects of your age-related research as being of significance to holistic development and explain their importance. To improve the grade you must show that you have considered a wide and comprehensive range of strategies for incorporating holistic age related curriculum -based learning activities, which will help development through play and learning in the setting. Remember that the essay is intended to show your ability to integrate ideas and information drawn from a range of sources From early in the 20th century, a number of holistic approaches to early education have been put forward and refined (ref needed) . The most important principle of holistic education being to engender and nurture a sense of wonder in the child. Montessori, for example, spoke of cosmic education, which helps the young person feel part of the wholeness of the universe, so that learning will be naturally enchanting and inviting (Miller,2012 pg for a direct qoute). Holistic education is founded on the premise that each person finds identity, meaning, and purpose in life by connecting with the community, to the natural world and to spiritual values such as compassion and peace (J  ? author  ? , 2013). Miller date  ? describes holistic education as: . an attempt to return to the mysterious source of human creativity and authenticity for fresh inspiration. It seeks to enable the wholeness of the human being to emerge and develop as fully as possible. In contrast to progressive education, Holistic education sees the child as an emerging spiritual being within a larger planetary and cosmic ecology that extends beyond social and political realities. In Holistic education we must respond to the learner with an open, inquisitive mind, a loving heart and a sensitive understanding of the world he or she is growing into.. (Holistic Education, 2011). too long a qoute, break down into own words please While However, the Reggio Emilia approach to holistic education involves dealing with or rating the ‘whole’ of something or someone, and not just a part of the ‘whole’ (J  ? ,   2013). This approach also places great emphasis on artistic self-expression and engaged creativity. Miller (2006) suggests that while there is clearly no one method, after reviewing a number of different holistic teaching methodologies, he concluded that there are four key aspects of the holistic approach to teaching: Learning is organic, emergent, experimental and based on cooperation. There is a strong sense of community and engagement between children, parents and educators where those members feel strongly to care for one another There is a great respect for children’s inner life, with methods ranging from environmental spaces that facilitate time out of competitive nosier environments, to time to ask deeper questions about the meaning of life and spirituality. There are strong connections to nature, with the care and connection with the environment incorporated throughout the curriculum (Higgins, 2012) In keeping with a holistic approach, the Priamary Years Progra (PYP) curriculum is an inquiry-based transdisciplinary curriculum. Pre-planned teaching is facilitated only in so far as it initiates open-ended questioning and inquisitiveness. Children are given maximum opportunities for discovery. A child’s questions are an important part of what happens in a PYP classroom. The school aims to develop the whole child, so while developing academic knowledge and skills, we also develop a childs social and emotional skills and understanding. Children are taught to be caring individuals and encouraged to make a positive difference in the world. The IB Learner Profile Attributes guides schools in their holistic approach to education and includes the social and emotional aspects of a childs school life. The PYP teaches students that they can make a difference in their lives by being independent and making â€Å"good choices,† for example by turning lights off to save energy when leaving the classroom, or recycling materials to avoid unnecessary waste. Physical education too is an integral part of the PYP curriculum and provides vital opportunities for the physical, social, emotional and intellectual development of the child. In Nutbrown’s (2012 pg  ? ) review she asserts that, high quality early education and childcare can have a positive long term impact on a childs later learning and achievements. Connecting with nature is important for a childs spiritual development and should inform daily activity. Incorporating holistic activity into the early childhood classroom provides opportunities for children to connect with nature. Activities such as painting classes in a park or other open-air neighbourhood location expose children to nature, while painting on mirrors helps develop self-awareness and spirituality by encouraging creativity and the representation of ideas while having fun. These are all straightforward, uncomplicated, activities that encourage a child to be inquiring. Refs needed The extreme heat and humidity at certain times of the year in Hong Kong make it impractical to take children outside to explore and discover. When this happens, we do our best to bring the outside into the classroom. We use natural materials such as shells and leaaves to inspire and encourage creativity. We also provide tools more normally associated with adult usage, such as cameras, this to illustrate the point that children are competent and capable learners and able quickly to master relatively sophisticated technology. As our knowledge of each child increases and we become more familiar with his or her interests, we use this and festivals such as Diwali, Christmas and Thanksgiving to inform our planning Learning Outcome 3 This learning outcome requires you to show sound evidence of practical knowledge and understanding of theoretical and practical models of play and learning which incorporate examples of the different types, roles and functions of play in the widening children’s workforce setting. To improve you would need to demonstrate clear, concise, in depth evidence knowledge/understanding, of the application of practical and theoretical models of play and learning. Incorporating a range of examples of the different types, roles and functions of play. Smidt (2011) argues that Play may be defined as the way children, within a context, a culture, a family or a community explore or experience something that excites and interests them and is fun. Through play, children learn to express or communicate their feelings (Smidt,2011. ) Wood (2005) further supports this viewpoint by stating that †¦Play activity entails a wide range of behaviour and may be found in different contexts and with multiple meanings for children and adults . A holistic, place-based, approach to learning utilises the local community and environment to teach subjects across the curriculum, emphasising hands-on real life experiences. Ref here Blah Blah (2010) discusses how Various educational theorists have influenced the way young children are educated today. Among the most influential have been Rudolf Steiner and Maria Montessori ref. Both shared a belief in the importance of learning through their play. They believed that experimental learning through play was more effective teaching methods than ones that were directed and prescriptive ref. The Reggio Emilia approach, developed by Loris Malaguzzi,ref here emphasised the role of the child as a competent agent in his or her own learning. Within this setting, educators make informed choices about the pedagogical approaches and curriculum based on the theories and principles of Malaguzzi. There must be a reference or more within every paragraph to show where the info came from, it’s particularly important when discussing theory or viewpoints. Bruce (date) as cited in Smidt (date) clearly regards play as one of the most significant ways children learn. She refers to play as ‘an integrating mechanism. ’ When children are involved in self-chosen play, over which they have control of what they are doing, they are able to bring together many aspects of their learning, coordinating their activity in a way that brings about or creates new learning (Bruce, 1991 page ? ), enabling discovery and problem solving as the child becomes increasingly independent. There are play opportunities both inside the PYP (Primary Years Program) classroom and in the playground as the learning environment is equipped with material that provides for a range of creative learning. A PYP classroom reflects what Moyles (date) regards as one of the most significant aspects of play that of ‘ownership,’ meaning that the child takes control over finding answers to questions that interest him or her. Wood 2005) recognizes that Play cannot always be easily defined or categorised because it is always context dependent and the contexts are varied (Wood,2005). Types of play cognitive play, involved play, passive play, pretend and socio-dramatic. She discusses this viewpoint further by stating The context of play will determine its nature and category, play is therefore context-dependent (Wood, 2005). However, as the context varies, so will the nature of play in which the child engages: cognitive play, involved play, passive play, pretend play and Socio-dramatic play being the most important types. The physical development young children is also essential. Research has shown that physical activity in young children can enhance concentration, motivation, learning and well-being. Early Years educators use their knowledge of developmentally appropriate practice and the interests of the child to organise activities that provide opportunities for freedom of movement and physical stimulation. Refs needed throughout this paragraph Piaget, another theorist, (date, cited in? ) believed that play and imitation were an important feature of his theory. He saw play as almost pure assimilation without any attempt to adapt to outer reality (Wood, 2005). While Erikson ref thought the world of play was very important in the early stage of a childs development, providing, as it did, a safe place for a child to work through conflicts in its life. Piaget, Erikson and Vygotsky ref all agreed that children use play as a way of teaching themselves. A child plays through situations very much as adults might think through a problem or difficult circumstances in which they find themselves. Children, of course, can more readily and naturally engage in fantasy play, when they delve into symbolic representations of objects and ideas by acting them out as part of a game or other form of play. ref Try to widen references from Wood, and use more than one ref in a paragraph. If you use the same source within a paragraph, you can use the term (ibid) which means ‘the same’ in Latin. You can only use it with the paragraph that you’ve cited the author e. g.   blah blah blah (ibid) Its important you are using wider reading within and throughout the work There should also be a conclusion, which shows awareness of good practice and professional development through the implementation of this module. Throughout the essay, you must show the ability to integrate a range of information, drawn from a wide and varied area of sources (LO 4) Learning Outcome 4 You will need to draw upon a range of contemporary source materials to inform your individual research into the impact of current/pending government initiatives legislative factors on early years settings and the resultant age-related curricula delivered. Educational researched-based journal articles afford the best opportunity of achieving this. Use of tertiary sources and of web-based material is permitted but is unlikely to attract significant additional marks. Sourcing and researching other related material may also earn additional marks Conclusion: Holistic approaches encompass, as the names suggests, a broad range of teaching goals and aspirations for children’s learning that extends well beyond academic learning into fields of social and emotional wellbeing. While this can at first seem overwhelming, teachers can find the small opportunities in their day to day practice to incorporate and extend ideas that promote connection, community and wellbeing. Holistic Approaches to Development free essay sample My focus with this assignment will be on education as a whole and to demonstrate a knowledge of key legislation in respect of curricula and initiatives within the widening childrens education work-force. I will do this through relevant reading and understanding gained from personal experience, demonstrating a comprehension of the holistic nature of learning and how it is developed through age-appropriate activities. I intend to show an understanding of the types, role and functions of play. I will relate them to theoretical and practical models of play and learning practised at my setting, where the Primary Years Programme is implemented. The Primary Year Programme (PYP) takes a holistic approach in developing the complete child. Practitioners endeavour to deliver a curriculum that is relevant and meaningful to the child. Piaget suggests the principal goal of education is to create people who are capable of original thought and of being creative and not simply repeating what previous generations have done. We will write a custom essay sample on Holistic Approaches to Development or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The PYP is a Primary Curriculum recognised world-wide and the PYP for Early Childhood synthesizes insights of educational research pioneers such as Maria Montessori and Rudolf Steiner who maintained that education should be understood as the art of cultivating the moral, emotional, physical, psychological and spiritual dimensions of the developing child (J,1013). Play is child-centred activity that engages young children and promotes learning. Play is the means by which children make sense of the world and is an effective method of teaching young children. Play is a context for learning through which children organise and understand their social worlds as they actively engage with people, objects and representations. An holistic approach to education focuses on the whole child with care and education being of equal importance; and is known as a combined holistic approach. Montessori and Steiner are among the most important of the many education theorists who have influenced the way children are educated today. Learning through play is one of the key principles that they and other education theorists advocated. All children have the right to be in a safe and welcoming environment. Keeping children safe is of course a non-negotiable element of any early years framework (Tickell, 2011. ) In the United Kingdom there is a wide range of legislation enacted specifically with the aim of protecting children and their families. The safeguarding and welfare requirements are given legal force by The Early Years Foundation Stage (Welfare Requirements) Regulations. EYFS is the legal framework for the welfare and safeguarding of all young children from birth through to the end of the reception years in all types of early years education provision. Learning Outcome 1 -You will need to produce clear evidence of your knowledge and understanding of key, recent legislation current initiatives pertinent to your setting practice. You can demonstrate this by discussing what is encompassed within the initiatives currently informing practice and identifying the various curricula available to parents, children and settings e. g. National Curriculum, The Early Years Foundation Stage, Steiner Approach, Montessori etc. Higher grades will be awarded if you can demonstrate a critical awareness of the importance of the key legislation current initiatives pertinent to your chosen age range within the setting Learning Outcome 2 You should show that you understand the nature and meaning of a holistic approach to learning and development, whilst recognising the need to provide strategies for incorporating a range of holistic age related curriculum-based learning activities, which help promote development through play and. You should also identify specific aspects of your age-related research as being of significance to holistic development and explain their importance. To improve the grade you must show that you have considered a wide and comprehensive range of strategies for incorporating holistic age related curriculum -based learning activities, which will help development through play and learning in the setting. Remember that the essay is intended to show your ability to integrate ideas and information drawn from a range of sources From early in the 20th century, a number of holistic approaches to early education have been put forward and refined (ref needed) . The most important principle of holistic education being to engender and nurture a sense of wonder in the child. Montessori, for example, spoke of cosmic education, which helps the young person feel part of the wholeness of the universe, so that learning will be naturally enchanting and inviting (Miller,2012 pg for a direct qoute). Holistic education is founded on the premise that each person finds identity, meaning, and purpose in life by connecting with the community, to the natural world and to spiritual values such as compassion and peace (J  ? author  ? , 2013). Miller date  ? describes holistic education as: . an attempt to return to the mysterious source of human creativity and authenticity for fresh inspiration. It seeks to enable the wholeness of the human being to emerge and develop as fully as possible. In contrast to progressive education, Holistic education sees the child as an emerging spiritual being within a larger planetary and cosmic ecology that extends beyond social and political realities. In Holistic education we must respond to the learner with an open, inquisitive mind, a loving heart and a sensitive understanding of the world he or she is growing into.. (Holistic Education, 2011). too long a qoute, break down into own words please While However, the Reggio Emilia approach to holistic education involves dealing with or rating the ‘whole’ of something or someone, and not just a part of the ‘whole’ (J  ? ,   2013). This approach also places great emphasis on artistic self-expression and engaged creativity. Miller (2006) suggests that while there is clearly no one method, after reviewing a number of different holistic teaching methodologies, he concluded that there are four key aspects of the holistic approach to teaching: Learning is organic, emergent, experimental and based on cooperation. There is a strong sense of community and engagement between children, parents and educators where those members feel strongly to care for one another There is a great respect for children’s inner life, with methods ranging from environmental spaces that facilitate time out of competitive nosier environments, to time to ask deeper questions about the meaning of life and spirituality. There are strong connections to nature, with the care and connection with the environment incorporated throughout the curriculum (Higgins, 2012) In keeping with a holistic approach, the Priamary Years Progra (PYP) curriculum is an inquiry-based transdisciplinary curriculum. Pre-planned teaching is facilitated only in so far as it initiates open-ended questioning and inquisitiveness. Children are given maximum opportunities for discovery. A child’s questions are an important part of what happens in a PYP classroom. The school aims to develop the whole child, so while developing academic knowledge and skills, we also develop a childs social and emotional skills and understanding. Children are taught to be caring individuals and encouraged to make a positive difference in the world. The IB Learner Profile Attributes guides schools in their holistic approach to education and includes the social and emotional aspects of a childs school life. The PYP teaches students that they can make a difference in their lives by being independent and making â€Å"good choices,† for example by turning lights off to save energy when leaving the classroom, or recycling materials to avoid unnecessary waste. Physical education too is an integral part of the PYP curriculum and provides vital opportunities for the physical, social, emotional and intellectual development of the child. In Nutbrown’s (2012 pg  ? ) review she asserts that, high quality early education and childcare can have a positive long term impact on a childs later learning and achievements. Connecting with nature is important for a childs spiritual development and should inform daily activity. Incorporating holistic activity into the early childhood classroom provides opportunities for children to connect with nature. Activities such as painting classes in a park or other open-air neighbourhood location expose children to nature, while painting on mirrors helps develop self-awareness and spirituality by encouraging creativity and the representation of ideas while having fun. These are all straightforward, uncomplicated, activities that encourage a child to be inquiring. Refs needed The extreme heat and humidity at certain times of the year in Hong Kong make it impractical to take children outside to explore and discover. When this happens, we do our best to bring the outside into the classroom. We use natural materials such as shells and leaaves to inspire and encourage creativity. We also provide tools more normally associated with adult usage, such as cameras, this to illustrate the point that children are competent and capable learners and able quickly to master relatively sophisticated technology. As our knowledge of each child increases and we become more familiar with his or her interests, we use this and festivals such as Diwali, Christmas and Thanksgiving to inform our planning This learning outcome requires you to show sound evidence of practical knowledge and understanding of theoretical and practical models of play and learning which incorporate examples of the different types, roles and functions of play in the widening children’s workforce setting. To improve you would need to demonstrate clear, concise, in depth evidence knowledge/understanding, of the application of practical and theoretical models of play and learning. Incorporating a range of examples of the different types, roles and functions of play. Smidt (2011) argues that Play may be defined as the way children, within a context, a culture, a family or a community explore or experience something that excites and interests them and is fun. Through play, children learn to express or communicate their feelings (Smidt,2011. ) Wood (2005) further supports this viewpoint by stating that †¦Play activity entails a wide range of behaviour and may be found in different contexts and with multiple meanings for children and adults (Wood,2005. A holistic, place-based, approach to learning utilises the local community and environment to teach subjects across the curriculum, emphasising hands-on real life experiences. Ref here Blah Blah (2010) discusses how Various educational theorists have influenced the way young children are educated today. Among the most influential have been Rudolf Steiner and Maria Montessori ref. Both shared a belief in the importance of learning through their play. They believed that experimental learning through play was more effective teaching methods than ones that were directed and prescriptive ref. The Reggio Emilia approach, developed by Loris Malaguzzi,ref here emphasised the role of the child as a competent agent in his or her own learning. Within this setting, educators make informed choices about the pedagogical approaches and curriculum based on the theories and principles of Malaguzzi. There must be a reference or more within every paragraph to show where the info came from, it’s particularly important when discussing theory or viewpoints. Bruce (date) as cited in Smidt (date) clearly regards play as one of the most significant ways children learn. She refers to play as ‘an integrating mechanism. ’ When children are involved in self-chosen play, over which they have control of what they are doing, they are able to bring together many aspects of their learning, coordinating their activity in a way that brings about or creates new learning (Bruce, 1991 page ? ), enabling discovery and problem solving as the child becomes increasingly independent. There are play opportunities both inside the PYP (Primary Years Program) classroom and in the playground as the learning environment is equipped with material that provides for a range of creative learning. A PYP classroom reflects what Moyles (date) regards as one of the most significant aspects of play that of ‘ownership,’ meaning that the child takes control over finding answers to questions that interest him or her. Wood 2005) recognizes that Play cannot always be easily defined or categorised because it is always context dependent and the contexts are varied (Wood,2005). Types of play cognitive play, involved play, passive play, pretend and socio-dramatic. She discusses this viewpoint further by stating The context of play will determine its nature and category, play is therefore context-dependent (Wood, 2005). However, as the context varies, so will the nature of play in which the child engages: cognitive play, involved play, passive play, pretend play and Socio-dramatic play being the most important types. The physical development young children is also essential. Research has shown that physical activity in young children can enhance concentration, motivation, learning and well-being. Early Years educators use their knowledge of developmentally appropriate practice and the interests of the child to organise activities that provide opportunities for freedom of movement and physical stimulation. Refs needed throughout this paragraph Piaget, another theorist, (date, cited in? ) believed that play and imitation were an important feature of his theory. He saw play as almost pure assimilation without any attempt to adapt to outer reality (Wood, 2005). While Erikson ref thought the world of play was very important in the early stage of a childs development, providing, as it did, a safe place for a child to work through conflicts in its life. Piaget, Erikson and Vygotsky ref all agreed that children use play as a way of teaching themselves. A child plays through situations very much as adults might think through a problem or difficult circumstances in which they find themselves. Children, of course, can more readily and naturally engage in fantasy play, when they delve into symbolic representations of objects and ideas by acting them out as part of a game or other form of play. ref Try to widen references from Wood, and use more than one ref in a paragraph. If you use the same source within a paragraph, you can use the term (ibid) which means ‘the same’ in Latin. You can only use it with the paragraph that you’ve cited the author e. g. Wood (2005) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ blah blah blah (ibid) Its important you are using wider reading within and throughout the work There should also be a conclusion, which shows awareness of good practice and professional development through the implementation of this module. Throughout the essay, you must show the ability to integrate a range of information, drawn from a wide and varied area of sources (LO 4) Learning Outcome 4 You will need to draw upon a range of contemporary source materials to inform your individual research into the impact of current/pending government initiatives legislative factors on early years settings and the resultant age-related curricula delivered. Educational researched-based journal articles afford the best opportunity of achieving this. Use of tertiary sources and of web-based material is permitted but is unlikely to attract significant additional marks. Sourcing and researching other related material may also earn additional marks.

Analysis of the Catering Industry Essays

Analysis of the Catering Industry Essays Analysis of the Catering Industry Essay Analysis of the Catering Industry Essay bespeaking an addition of 10.2 % in comparing to 2004 statistics.hypertext transfer protocol: //www.marketresearch.com/product/display.asp? productid=1923527 A ; SID=16572009-430501586-424947899 A ; curr=GBP A ; kw= A ; view=absIn malice of the positive growing, there are besides several negative impacts upon the industry such as the recent economic crisis caused by the bite of the credit crunch’ and rising prices rate on nutrient have further made consumer’s financially unstable ensuing them to holding limited disposable income and thought twice about socializing and booming out.hypertext transfer protocol: //www.marketresearch.com/product/display.asp? productid=1923527 A ; SID=16572009-430501586-424947899 A ; curr=GBP A ; kw= A ; view=absFurthermore the inquiry of healthy feeding has been more progressively of import with in the overall nutrient market. Particularly with the go oning public consciousness about fleshiness 1000000s of consumers are going more cognizant and wellness witting with the ingredients being used in there repasts. Thus eating house proprietors are being forced to alter at that place bill of fare and ingredients to accommodate their consumers penchants.Despite the obscureness and economic uncertainness of 2008, the eating houses industry has a positive tendency for future growing. Statistics farther showed that more than three-fourthss of grownups visited eating houses at least one time a twelvemonth, and incursion is highest among those in the higher societal classs and those aged between 25 and 44. Briefly, eating out has become a lasting component in the life styles of both younger and older consumers. It has besides been predicted that it will increase to 22.5 % between 2009 and 2013, based on current monetary values, which includes higher rising prices on repast monetary values.hypertext transfer protocol: //www.marketresearch.com/product/display.asp? productid=1923527 A ; SID=16572009-430501586-424947899 A ; curr=GBP A ; kw= A ; view=absMulberry eating house in a glance is Hackney’s genuinely eco-friendly community preparation eating house.Mulberry eating houses, Seasonal Menu’s dedicated to healthy eating consists of antic ethical recipe’s, every bit good as manus picked award winning front-runners, collected from all over the universe which will appeal to a broad and varied patronage, reflecting upon our eco-friendly policies and dedication to environmental duties as all our ingredients will be sourced from around the M25 part giving each of our freshly prepared dishes a richer and sweeter gustatory sensation each of which will be eventually given that alone secret Mulberry turn from our immature and introducing heads that will go forth every clients with a oral cavity irrigating exceeding experience till their following visit ( Raab A ; Mayer, 2007 ) [ 1 ] .To guarantee every trip to Millbury is an fascinating one, invitees are looked after by a squad of friendly and hospitable staff ; who concentrate on doing certain that guests bask their clip, and see the alone gastronomic escapade in Mulberry’ manner.This: can be seen in more item by taking a brief glimpse at our ice parlor, where Mulberry restaurants ice pick scoopers staff members dressed in celebrated sketch characters, fetid chapeaus are encouraged to set on a show by executing tricks’ some of the fast ones which include ; juggle, throwing ice pick scoops under the leg, behind the dorsum, and over people doing the eating house a bosom winning childs favourite topographic point to dine within which will be further enticed with kids under the age of 5 acquiring freebees such as crayons and pulling books.We will be unfastened 7 yearss a hebdomad. Serving Breakfast, tiffin and dinner Monday–Friday during school vacation day of the months and weekends, neve rtheless restricted operating hours will be enforced during term clip for kid protection purpose’s accordingly Mulberry eating house will merely provide for flushing dinner’s served Monday–Friday between 4:30pm–9pm ( Chuang A ; Kleiner, 2003 ) [ 2 ] .MissionStatementMulberry restaurant’s chief focal point will be functioning quality nutrient, centred around the cardinal elements of wellness, preparation, community and environment. Mulberry farther aims to change the image of the eating house industry. The eating house aims to be good to both the local population and those further a field.As a group of five immature UEL concern graduates we believe that the eating house industry needs to alter to supplying consumers with healthier repast options embraced with a strong finding of cut downing their carbon pes prints’ .Mulberry purposes to put this benchmark within the industry by sharing strong believes of successful enterpriserJack Petcheyif I can†¦.I can! ’which we believe as a group we can! , by sharing our belief’s with Hackney’s immature, aureate age, local force and promote Petchey academy’s ethos and values within the wider community. Furthermore the eating house aims to show to the inner/wider community stakeholders a pioneer illustration of how eating houses can be environmentally friendly and still present, hackney’s occupant, concerns, visitants a alone friendly atmosphere to dine within.Critically, Mulberry is the lone ice pick parlor in the part which would potentially let the eating house to bear down a premium monetary value for the merchandises. This is non, nevertheless ; the attack that is traveling to be taken by Mulberry. Pricing is traveling to be competitory as it has been determined that the country is peculiarly sensitive. Initial research indicated that 15.38 % of those asked thought that pricing was the most of import factor. The following most of import f actor was recognised to be good service ( Larsen A ; Bastiansen, 1992 ) [ 3 ] . It is recognised that in clip the ice pick will go one of the cardinal premium merchandises in the cafe and hence pricing will reflect this extra quality ( Ramdeen A ; Chatfield, 2007 ) [ 4 ] .Purposes and Aims To go a successful eco-friendly community eating house that is a leader in client service and To hold a loyal client followers. Reduce costs by 2 % over the following 6 months from the expansive gap day of the month. To engage the best people available, preparation, motivatingand promoting them, and thereby retaining the friendliest, most efficient staff possible. To put within the most good energy ingestion assets ( advancing ourunique eco-friendly policies’such as: Roof-mounted solar panels to supply hot H2O. Two roof-mounted air current turbines. This is following Jamie Oliver’s illustration at his eating house, Fifteen [ 5 ] . Hydrocarbon fridges to cut down energy ingestion. A hot compost machine for green garden waste. Please note:There is a grant blessing pending, of the environmentally green assets this concern program proposes to put within and if this is successful the initial capital will significantly cut down our initial costs as we aim to have a 30 % decrease on our initial cost of the air current turbine and an extra 50 % of the solar panels. Yes, although some may reason, the eco-power enterprise is expensive it has several benefits such as diminishing the running costs of the concern on the long-term, but besides benefit the community by taking the manner, and demoing its possibility of going 100 % eco-friendly and doing a net income in the extroverted old ages.Furthermore this presents everyone with the acquisition chance ( Petchey academy pupils and the wider community ) of how such conformities can profit in cut downing carbon pes prints’ , which we will advance within our eco-friendly events where companies can advance their merchandises and services within the eating house by paying a bantam sum of fee. And promote other concerns to follow the tendency. Will Ashworth, the Jamie Oliver’s manager at Fifteen in Watergate Bay has been the vocal in advancing the utility of eco-energy strategies at eating houses. To increase gross revenues by 10 % per annum. By spread outing the concerns services such as place bringing options and diversifying our merchandise portfolio. Introducing new dishes within the bill of fare Capitalizing on most demanded consumer events such as ; subject dark, unrecorded music, etc To patronize the local Hackney football squad developing a strong presence in the community thereby back uping gross revenues ends. Short Term, Medium Term and Long Term GoalsMerchandises and ServicessIn the short term ( i.e. the first twelvemonth ) Mulberry intends to guarantee that the model for future success is laid down. Awareness is comparatively low about what a community eating house really is ( with 34 % of questionnaire respondents stating that they understood the community eating house construct ) , hence, the initial purpose will be to raise consciousness and to develop new, value added services. The eating house is projected to interrupt even in month 11 of gap. It is besides expected that a new bringing service which is in line with the eco friendly mission will be offered and further preparation chances for extra pupil chefs.Future DevelopmentAs one of the chief merchandising points of Mulberry is the eco-friendly dining option that it offers, the focal point will be on developing merchandise line and services that are to the full environmentally friendly. This will include puting in engineering su ch as recycling composters for waste and full usage of recycled merchandises for packaging etc. It is predicted that the eating house will be 50 % environmentally friendly within five old ages with 100 % environmentally friendliness being achieved within 10 old ages. Initially, there will be two caput chefs and two trainee pupil chefs, two caput servers and two trainee servers ( Pratten, 2003 ) [ 6 ] . Net incomes are expected to increase by 10 % a twelvemonth and this will be reflected with the add-on of a new trainee chef a twelvemonth. As preparation of the chefs will take 2 old ages, it is anticipated that the trainee chefs will go capable of going trainers within 3 – 5 old ages which will give Mulberry the internal resource to open a new franchise in a adjacent college ( Ball, 2008 ) [ 7 ] .Market AnalysisBy carry oning a full PESTLE ( political, economical, societal, technological, legal and environmental ) analysis it is possible to place a strong market potency for th e eating house. Politically the company is fabulously positioned as the authorities is acute to promote enterprises that are environmentally friendly and promote youth preparation. Economic challenges will doubtless ensue in monetary value force per unit areas in the premium terminal of the market. The eating house aims to accomplish at least 50 % of initial spending for environmentally friendly merchandises such as solar panels will be paid by authorities grant. Socially, the eating house will be critically of import. The kitchen is used both for trading and for preparation of immature chefs. As a community eating house encourages a sense of shared ownership which will be one of the chief strengths of the eating house. All merchandises will be sourced locally which will be an extra merchandising point used to pull and retain local clients.Technology in the environmentally friendly market is spread outing quickly. Presently, there are considerable chances for buying merchandises suc h as composters, solar panels and even electric autos. These have a high initial spending, which will partially be met by authorities grants. Legally the eating house will hold to guarantee that it complies with the necessary employment statute law, this is of import as it is envisaged that trainee chefs will be every bit immature as 16 and hence have greater protection in footings of working environments and hours.Industry AnalysisThe entire eating house and eating out market is deserving ?6.6 billion a twelvemonth and is turning at a steady rate despite the current economic lag. The tendency is traveling towards low single spend instead than big per caput outgo. Casual dining spend is at ?3.8 billion a twelvemonth. Mulberry will encompass this tendency by offering healthy bites and insouciant dining chances with comparative low per caput spend of between ?3 and ?8 ( Abrams A ; Kleiner, 2003 ) [ 8 ] .Health issues are deriving increasing consumer involvement with concerns in relat ion to fleshiness with 36 % of adult females and 46 % of work forces technically overweight in the UK and 17 % of work forces and 21 % of adult females being corpulent. Consumers are progressively looking for chances to eat in a healthier mode yet retaining the convenience of fast nutrient. It is this turning niche that Mulberry will take to work.Competitive AnalysisDespite the alone niche that Mulberry is set uping, the insouciant dining industry as a whole is comparatively competitory. In carry oning a porters five forces analysis, the impact of this can be considered in more deepness. The grade of competition that Mulberry will see should be considered in footings of the strength of providers, the strength of purchasers the barriers to entry the menace of replacements and the grade of competition. In the instance of Mulberry the chief menace is that of permutation from rival companies such as Nandos and Mangal. Although Mulberry has a alone merchandising proposition of being envi ronmentally friendly, healthy and community based, clients could replace this with alternate eating propositions if the comparative importance of the alone factors is non seen as sufficiently valuable to promote consumers to travel to Mulberry alternatively of other good established eating constitutions. This will be achieved by offering monetary value based publicities and guaranting that consumers are told of the wellness belongingss of all nutrients.Target MarketThe chief mark market for Mulberry will be persons and groups who are interested in wellness and environmental issues. The eating house will hold about 60 screens, set up to suit groups of two to four people, although tabular arraies will be movable to suit larger groups where necessary. Predominantly, the eating house will appeal to younger and in-between coevalss aged 16 – 35 with pupils expected to be the dominant mark market. As pupils will be an of import mark market at that place will potentially be cyclic up s and downs in volume of trade depending on the college term day of the months. Therefore, in order to income smooth, a scope of extra merchandises targeted at kids to promote households to see the shop. Promotions with local babys rooms and schools will be critical to perforate this country of the market.Research revealed that the bulk of eating house visitants will go to eating houses with both friends and household, with friends being a dominant pick over household. This indicates that the mark market selected is right for Mulberry.Market Share, Growth and Future PotentialMulberry aims to capture a 20 % portion of the insouciant dining market within the Dalston country. As it is the first community eating house of this nature, Mulberry will automatically hold a 100 % market portion of this peculiar section ( Namkung A ; Jang, 2008 ) [ 9 ] . In order to promote continued betterment, Mulberry will be measured in footings of the market portion of the overall insouciant dining marke t. Mulberry is witting that it is likely that another community eating house will open and therefore Mulberry will hold to guarantee that new chances in footings of wellness and environment through new merchandise ranges such as take away and counter installations allow it to retain its market prima place. Market growing, through the usage of new merchandises and services will let the company to keep a 5 % market growing addition on an one-year footing. Turnover addition will be somewhat lower in the first twelvemonth due to the demand to set up a market place before presenting new merchandises.Selling SchemeMarketing Philosophy A ; GoalsAs Mulberry is set uping the first of all time community eating house in Dalston, the primary end for selling will be to inform possible clients of what the eating house is accomplishing and offering. Raising consciousness of the merchandises and underlying doctrines will be critical to the overall success. Mulberry relies on echt bargain in by the community in order to help in the preparation of immature chefs every bit good as set uping an environmentally and healthy insouciant dining option. 62 % of people said that they would wish more information in relation to the ingredients being used in the formulas and based on this the doctrine selling will include elaborate information on the ingredients and where they are being sourced from ( Barringer, 2002 ) [ 10 ] .AdDue to the mark market, and the monetary value restraints a great trade of the selling can be done for free on societal networking web sites such as Facebook, Myspace and Bebo. When asked the bulk of respondents visited the three networking sites the most regularly and this should be to the full utilized as an advertisement medium.In footings of where most people have heard about community eating house enterprises, it is clear that networking such as word of oral cavity will be critical to the success of Mulberry. Offer publicities and quality service will guarant ee that the word of oral cavity advertisement method is to the full utilized ( Clark A ; Woo, 1996 ) [ 11 ] .Pricing and PackagingPricing is finally influenced by what clients will be willing to pay which is besides influenced by sensed degrees of quality.Mulberry eating house purposes to follow a price penetration’ tactic as a major selling arm. The eating house will perceptibly put legion appealing pricing schemes on its expansive gap hebdomad specifically offering two-for-one offers on several dishes from the bill of fare, and what’s more charge highly low monetary values on our dulcifying merchandise ranges as to promote consumers to indulge within the eating houses finest such as ; sweets, ice picks and smoothies. Consequently this will enable Mulberry eating house to derive a sufficient sum of the market portion, therefore incursion pricing allows for a low monetary value to be charged to capture the market. Conversely as the house grows the monetary value can s o be increased as when competition arises. This will accordingly enable the eating house in accomplishing some market acknowledgment through consumer test purchases stimulated by low monetary value and pull the inner and wider community in sing their new community eating house.Mulberry eating house will be offering several imitative new dishes within its bill of fare and the chance for clients to bask several scopes of its sweets accordingly we face a merchandise placement job. Management must therefore make up ones mind where to place the merchandise versus viing merchandises in footings of quality and monetary value. The below figure shows four possible positioning schemes each of which are explained briefly below:Beginning:Pricing Strategies www.marketingteacher.com, 2007Gross saless and DistributionResearch has indicated that the bulk of people will pay between ?5 and ?10 per caput for insouciant dining, with really few persons being prepared to pay more than ?20. This falls in line with the company scheme of good value, monetary value sensitive merchandises.Gross saless for the first twelvemonth are as follows with a entire sale figure of ?288,400 predicted for the first twelvemonth. On the premise of an mean spend of ?15 ( from the above information ) this would intend a sum of 19,227 single minutess, or 52 minutess a twenty-four hours based on no closed yearss.Organization, Management A ; MembersOrganizational StructureInitially, Mulberry will be managed by two caput chefs who will move as trainers and wise mans to the two trainee chefs. Front of house will hold two lasting servers and two trainee servers. Although Mulberry places a high degree of importance on the preparation of immature chefs and servers it is necessary to hold a nucleus squad of experient lasting staff to guarantee efficiency and continuance. The trainee chefs will revolve every four hebdomads to let maximal benefits for the whole academy.It is anticipated that as gross revenues gro w, there will be extra demand for a new trainee chef and extra portion clip waiting staff. The long term program is to open farther eating houses and extra staff will be required for this intent. Staff keeping will be a cardinal focal point of Mulberry and it is anticipated that the initial trainee chefs will in clip take up places of caput chefs in the new eating houses. Due to the community component of the eating house and the high degree of public support, a direction commission will be necessary to pull off and command the scheme and funding of Mulberry.Legal Status A ; CapitalThe concern will be launched as a Limited Liability company with three managers. One of these managers will be from the college in order to guarantee complete incorporation with the overall academy schemes. Initially, there will be 8 employees with the possible to add extra portion clip staff during seasonal peak times. Mulberry will be financed through a combination of authorities grants and bank loans. Professional experts such as comptrollers and attorneies will be retained in order to guarantee all formalities are met.Operating PlanLocation of installationsMulberry will be unfastened seven yearss a hebdomad with a breakfast, tiffin and dinner service throughout, during the school vacations and weekends. During term times, the eating house will merely turn out dinner service Monday to Friday between 4:30pm and 9pm. This is due to the legal limitations placed on immature workers during term clip ( Pedraja A ; Yague, 2001 ) [ 12 ] .The eating house will be located in the canteen of the Petchley Academy. Therefore, the location will hold to be good advertised to the populace who may non be cognizant of the being of the academy.Facilities and equipmentAs the eating house is located in the canteen the chief cookery installations are already available for usage. It will be necessary to put in the environmentally friendly equipment which will be purchased through the usage of authorit ies grants. Initial equipment includes roof solar panels, roof mounted air current turbines, hydrocarbon electric refrigerators and composter to cover with waste.Production Process A ; SystemsAs the nutrient being produced is healthy and fresh, Mulberry will run a bulge in clip procedure where nutrient is made to order. Suppliers are all local leting a much shorter order clip frame. Deliveries will be done three times a hebdomad to guarantee freshness and deficiency of wastage.Safety procedures will be clearly documented and in conformity with all current wellness and safety statute law.Development PlanIt will be necessary to staff the eating house with the caput chefs and lasting servers ab initio. This will so be followed by the puting up of the location and two preparation rotary motions to guarantee that there is suited expertness amongst the trainee chefs. The chart below shows the activities for the 10 hebdomads prior to opening. 1 2 3 4 5 6 7 8 9 10 Staffing Puting up of location Training Selling Community Impact A ; BenefitsAs Mulberry is a community eating house, it will put a great accent on community benefits. Recruitment will be done from within the academy or from the local community. Mulberry will besides be running a immature learner award to promote greater community engagement. Charitable events will be supported or hosted by Mulberry and regular offers will be given to community groups such as babys rooms.Financial Data A ; ProjectionsSupport demands and beginningsDue to the fact that Mulberry will be doing usage of the academy canteen the initial spending will be fringy. In order to buy all environmentally friendly merchandises a sum of ?66,500 will be required ( Upneja A ; Dalbor, 2001 ) [ 13 ] . The dislocation is as follows: Solar Panels 18,000 Wind Turbines 28,500 Electric refrigerators 12,000 Composter 8,000 Entire 66,500 It is anticipated that 30 % of this initial start up will be provided by authorities grants ensuing in the demand for ?46,550 to be obtained from other beginnings. These purchases will be made during the first six months of operation ( Fullen, 2004 ) [ 14 ] .Cash Flow ProjectionsNet hard currency flows over the first twelvemonth will number to ?26,610. Monthly hard currency flows fluctuate dramatically, chiefly due to many disbursals being paid on a quarterly footing. There are besides fluctuations based on term day of the months and the associated gap hours. It is assumed that there will be no down clip and that the eating house will non hold to shut at any point for operational grounds.Critical Risks and Contingency PlansNegative factorsThe eating house trade is seasonal. Although all attempts are made to smooth this by offering a broad scope of seasonal options with specific winter and summer bill of fares, for illustration, it is natural that the demand for ice pick to be lower i n winter. In order to cover with this state of affairs it is proposed that other services such as Indian curry dark will be offered to pull seasonal clients. During school vacations, new bill of fare aimed at kids will be launched in order to pull kids during their holiday period. Extra installations such as free crayons will be offered to kids to promote parents to take Mulberry over rivals.Alternate programs of actionA take away service will be launched in twelvemonth two. This allows entry to a different market and to those who do non on a regular basis eat out. Depending on the comparative success of the eat in, takeaway service every bit good as a bringing service resources in twelvemonth three will be directed to spread out the most profitable option. Staff clip and hard currency resources will be given to the most profitable market and this will be the focal point of subsequent eating houses opened in twelvemonth five.Future PlansThe hereafter plans for Mulberry are about bot h spread outing the services from the original eating house to include take off and bringing and besides in opening a new eating house in order to offer yet more preparation chances for local immature chefs.It is anticipated that the take away option will be launched in the last three months of the first twelvemonth, once the eat-in eating house has to the full settled and all on the job processs are clearly understood. A bringing service will be launched in the first three months of twelvemonth two of trading. A 2nd eating house will be planned during twelvemonth four of trading for launch in month one of twelvemonth five. This will let sufficient clip for Mulberry to set up itself with a market taking repute which will be an first-class platform for future constitutions.BibliographyAbrams, R. A ; Kleiner, E. , 2003.The Successful Business Plan: Secrets A ; Schemes. The Planning Shop, p. 39.Ball, S.J. , 2008.The Education Debate: Policy and Politicss in the Twenty-first Century. The Policy Press, p. 185.Barringer, A. , 2002.Grassroots Marketing for the Restaurant Industry. iUniverse, p. 125.Chuang, A. A ; Kleiner, B.H. , 2003. New developments refering rewards and hours in the eating house industry.Management Research News, 26 ( 2/3/4 ) .Clark, M.A. A ; Woo, R.C. , 1999. Consumer trueness in the eating house industry: A preliminary geographic expedition of the issues.British Food Journal, 101 ( 4 ) .De Thomas, A. A ; Grensing-Pophal, Lin. , 2001.Writing a Convincing Business Plan. Barron s Educational Series, p. 262.Fullen, S.L. , 2004.Opening a Restaurant Or Other Food Business Starter Kit: How to Fix a Restaurant Business Plan A ; Feasibility Study. Atlantic Publishing Company, p.16.Fullen, S.L. , 2002.Restaurant Design: Designing, Constructing A ; Renovating a Food Service Establishment. Atlantic Publishing Company, p. 20.Larsen, S. A ; Bastiansen, T. , 1992. Service Attitudes in Hotel and Restaurant Staff and Nurses.International Journal of Contem porary Hospitality Management, 4 ( 2 ) .McKeever, M.P. , 2007.How to Write a Business Plan. Nolo, p. 273.Namkung, Y. A ; Jang, C.S. , 2008. Are extremely satisfied eating house clients truly different? A quality perceptual experience position.International Journal of Contemporary Hospitality Management, 20, ( 2 ) .Pedraja, M. A ; Yague, J. , 2001. What information do clients utilize when taking a eating house?International Journal of Contemporary Hospitality Management, 13, ( 6 ) .Pratten, J.D. , 2003. The importance of waiting staff in eating house service.British Food Journal, 105 ( 11 ) .Raab, C. A ; Mayer, K. , 2007. Menu technology and activity-based costing – can they work together in a eating house? International Journal of Contemporary Hospitality Management, 19, ( 1 ) .Rainsford, P. , Bangs, D.H. A ; Bangs, D.H. Jr. , 1996.The Restaurant Planning Guide: Start and Pull offing a Successful Restaurant. Kaplan Publishing, p. 11.Ramdeen, C. , Santos, J. A ; Chatfield , H.K. , 2007. Measuring the cost of quality in a hotel eating house operation.International Journal of Contemporary Hospitality Management, 19, ( 4 ) .Upneja, A. A ; Dalbor, M.C. , 2001. An scrutiny of capital cons

Clouds Research Paper Example | Topics and Well Written Essays - 750 words

Clouds - Research Paper Example This paper explores why this phenomenon is common. That it is a common experience is a fact reflected in the number of jokes about the interpretation of clouds. Here is an example (British Council) : Actually, a common term to describe a sky that is covered with lots of cirrocumulus or altocumulus clouds, which appear in a regular wave pattern with blue sky showing in between, is a mackerel sky. It is called that because the clouds resemble the skin of a mackerel. But in Germany and France, the popular designation is interpreted as sheep cloud, because it reminds their people of a flock of sheep . (Sometimes a Bit Fishy). This is an example of how people in different cultures might see the same or a similar cloud formation differently. Individuals of the same culture may see the same cloud images together, or may see them differently, like a Rorschach ink blot. But why do human beings look at a cloud and see animals or faces or other very specific imagery? One research study conclude d that â€Å"uncertainty following a positive event prolongs the pleasure it causes and that people are generally unaware of this effect of uncertainty† (Wilson, Centerbar and Kermer 5). ... So if children find pleasure in lying in the grass and exercising their imaginative capacities, then continuing to see shifting cloud images might be a way to prolong their pleasure. The same might be true for vacationers on a camping trip or elderly people on a porch or in the garden. But when a busy schedule intervenes and prevents the mood of pleasurable uncertainty from continuing, or when scientific logic enters the picture, reminding them of the objective details of the cloud and the understanding that it is a cloud and not a parade of magical animals, after all, then the pleasure is cut short. In his book, Faces in Clouds (Guthrie), Guthrie offers a different kind of theory about why people see images of animals and faces in clouds. Guthrie argues that humans are hard-wired toward anthropomorphic interpretation. Humans see their own attributes in gods and spirits, but also in other animate and inanimate things and events (Guthrie 193). Humans search for signs, symbols and mean ing everywhere, constantly (198). When the natural world is close by, like a tree or the wind, then humans are able to apply language and logical analysis that rises above their natural inclination toward anthropomorphism. But as people gain distance from the natural event or object, when things or events are on the periphery, humans are less able to resist anthropomorphic inclinations (204). Human portrayal of gods is an extreme example of this. Clouds are not as distant as God, but they are in the periphery, in the sky of our world. Although we access scientific explanations about clouds, about mist and ice crystals and wind and rain, we find no satisfaction in these explanations. The natural inclination to interpret